Gemma Pluckrose- Favourite Products

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Three bottles of 'Hoof It' Hoof oil for horses – Hoof It natural hoof conditioner Australia

young boy painting hoof it onto his horses hooves that are very dry

Hoof It – For hooves that deserve better than old-school goo

From$30.95

Bug It – All Natural Body Balm & Spray

From$9.95

swash it waterless shampoo for horse grooming and the horse grooming kit

horse being cleaned with waterless shampoo Swash It

Swash It – Spray, rub, done. Fast clean-up for mud + show prep

$54.95

Thrush It – A fresh step for hooves that work hard (and smell it)

From$44.95

Cool It Spray – Quick-Dry Freshness

From$39.95

Gentle balm rubbed into rug rub area on horse’s shoulder

Soothe It –Purple Creamy Skin Conditioner for Horses

From$38.95

12% Off

Salve It horse skin balm in jar – natural grooming product made in Australia

Salve It balm layered over Cool It Spray on horse's joint

Salve It – Thick Balm for Post-Work Legs, Joints + Daily Care

$74.95$65.95

Cool It Gel – Refreshing Vibrant Purple Grooming Gel

From$39.95

Bottle labeled 'Glow It' with a gold cap on a plain background

Glow It – Natural Coat Shine + Conditioner

$52.95

New

Swash It waterless shampoo for dogs – spray bottle with purple label, used for quick grooming

DOGGY Swash It – Spray, Rub, Done. A Clean Dog in Seconds.

$54.95

👑 Horse Queened Picks You’ve Peeped

Purple box with horse-themed design and 'Horse Queen' branding on a white background

Purple jar of 'Cool It Gel' with a pump being used, on a white surface.

We’re not a big company with a fancy marketing team.

We’re a small Aussie brand, handmaking every product we sell.
Tested on our own horses, refined by real use, and trusted by the people who live it every day.

That’s the Horse Queened difference.

About Us

Horse Care Tips, Real Talk & Grooming Gold

July 18, 2025

🧼 The Easiest Grooming Care Routine for Real Aussie Horses

Looking for simple, natural horse grooming products and simple care products that actually work? From coat shine to hoof oil, this guide covers how to care for your horse’s skin, hooves, and coat — even during muddy paddocks, shedding season, or greasy heel flare-ups.

Greasy Heel in Horses: Why the Old Fixes Make It Worse (and What to Do Instead)

Greasy heel? You’re not alone — and you’re not reaching for the bleach this time.

In this honest guide, we unpack why old-school "fixes" can make things worse… and how to support your horse’s skin the gentle, modern way. No scrubbing, no stinging — just daily comfort with Soothe It.